While jewellery was in focus at the second season of the five-day India International Jewellery Week (IIJW), the Bollywood quotient grabbed more eyeballs for the event.Conceptualised by the Gems and Jewellery Export Promotion Council (GJEPC) in 2010, IIJW - that had actress Sonam Kapoor as its brand ambassador this year - had a strong Bollywood influence.
